A brand story – why you need Danimex

The brief

Danimex is an international business creating two-way radio networks – often in extremely challenging places, from oil fields to the back of beyond to crisis hit areas. We were asked to tell its company story in an interesting way.

What we did

Using an illustrated animation style with a carefully chosen, culturally sensitive voiceover, we explained in 2 minutes that when voice connections really matter you need to trust in Danimex.

The outcome

Hot off the press on a YouTube server, the animation is hitting 30 views a day – an impressive number given the nature of the market.